is week, Fast Company confirmed Apple acquired its first knowndigital health company. That fact alone was enough to make the health IT industry’s collective ears perk up. What’s interesting is Apple choose to go with personal health record (PHR) startup Gliimpse. For those who have been following health IT news for while, news about the acquisition prompted many to wonder, “Them? Really?”
“Having seen [Gliimpse], I’m a little bit surprised they bought it,” Health 2.0 co-founder Matthew Holt told MedCityNews’ Neil Versel. Versel himselfopined on Twitter that direct-to-consumer “is almost always a failure in healthcare.”
New backers to an old idea
Historically, PHRs haven’t performed as well as backers and vendors have wanted. Famously, Google announced in 2012 it would retire its PHR product, Google Health, saying it was “failing to scale as planned.” There are many reasons why personal health records haven’t made as many waves as expected. For the full article click here
from health IT caucus http://ift.tt/2bu7KpM
via IFTTT
No comments:
Post a Comment